January, 2010 – London, Ontario – Trudell Medical Marketing Limited is the Exclusive Canadian Distributor for ICU Medical"s Critical Care Systems

ICU Medical, Inc., a leader in the development, manufacture and sale of proprietary critical care systems has awarded Trudell Medical Marketing with full sales, marketing and distribution of its critical care product offering. This offering includes Critical Care Catheters, Pulmonary Artery Catheters, OPTICATH® ScvO2 Probe, Transpac® IV Disposable Pressure Transducers and SAFESET™ Needle-free Blood Sampling Systems.

In the fall of 2009, ICU Medical announced their acquisition of commercial rights to Hospira"s critical care product line, a line ICU Medical had been exclusively manufacturing since 2005. ICU Medical then awarded Canadian distribution rights to Trudell Medical Marketing Limited. ICU Medical and Trudell Medical Marketing Limited have partnered to serve the Canadian hospital market directly and focus on enhancing their Critical Care Systems through innovation and service.

ICU Medical"s devices are designed to protect patients from bloodstream infections and healthcare workers from exposure to infectious diseases through accidental needle sticks. They are also a leader in the production of custom IV systems and incorporate proprietary products into many these.

Trudell Medical Marketing Limited (TMML) is a leading specialty sales and marketing company, supporting the Canadian hospital market with its national reach and clinically knowledgeable staff. TMML is passionate about selling, servicing and distributing technologically advanced critical care and respiratory product solutions and state of the art operating room equipment to hospitals across Canada. Our reputation is based on innovation, service and the experience to provide our customers with specialized health care solutions. We are dedicated to the continuous improvement of our products and services and take comfort in knowing our products make a difference to the delivery of superior patient care.